Marketing News
Delivery sales soar: It's 'what's for dinner' ... also lunch, breakfast, snacks
April 3, 2018
Delivery is living up to its name for the restaurant industry, 'delivering' sizable gains in both visits and sales over the last five years for restaurant…
read nowDunkin' Donuts calls all 'go-getters' to launch new value menu
April 3, 2018
If there is a theme for QSR this year, it might be value offerings, which explains why Dunkin' Donuts adding less expensive menu items. The brand's new Dunkin…
read nowJack in the Box's partnership with Postmates delivers Jumbo Jacks to app users
March 27, 2018
Jack in the Box and Postmates have partnered to deliver Jack in the Box's entire menu to Postmates customers any time of the day. Delivery of Jack in the Box…
read nowDairy Queen brings a 'Blizzard' of slurping to baseball season
March 27, 2018
Fifteen U.S. cities will go baseball crazy Thursday when the Major League Baseball season officially opens in their hometowns, and Dairy Queen is looking for a…
read nowDunkin' Donuts gives rewards members a way to say and pay for orders on phones
March 14, 2018
Dunkin' Donuts is adding a new integration that now allows its rewards club members to order verbally from their phones with On-the-Go Mobile Ordering through…
read nowLevelUp teams with FullContact to improve customer segmentation
March 13, 2018
LevelUp has partnered with FullContact, an identity resolution provider, to power precision marketing programs by providing foodservice operators with a…
read nowStudy: Mobile orders skyrocket in 2017, but 2 in 5 still use cash
March 13, 2018
Restaurant visits paid via mobile app grew by 50 percent over the last year, a new NPD study finds. However, cash payment still captures two of every five…
read nowLittle Caesars new LTO is really full of itself
March 13, 2018
Little Caesars new LTO goes by the heady name of "ExtraMostBestest stuffed crust pizza" and has more than 3 feet of cheese stuffed inside with more cheese and…
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Taco Bell's bell-ringer: Nacho fries biggest launch yet
March 13, 2018
If Taco Bell's bell rang, it would certainly be clanging away now over what the brand said is its most successful menu item launch to date: January's…
read nowDairy Queen kicks off spring with free cone day
March 9, 2018
The coming of warmer weather makes ice cream-centered QSRs like Dairy Queen very happy, and the chain is sharing its joy with customers on March 20 — the first…
read nowNRA puts Coca-Cola leader in development, industry relations post
March 8, 2018
The National Restaurant Association has appointed retired Coca-Cola Company executive Roy Jackson as executive vice president of development and industry…
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Bojangles' makes move to capture Pi Day action
March 8, 2018
Pi Day, March 14 (3.14 being the first three numerals in Pi), has become a hugely popular "marketing holiday" for pizza chains, but now QSR Bojangles' is…
read nowArby's puts 3 sandwich 'legends' on menu
March 7, 2018
Arby's is ushering in a new line of "sandwich legends" that includes the brand's take on the Miami Cuban, Texas brisket and New York Reuben, highlighting the…
read nowSonic does lower-cal cheeseburger
March 6, 2018
Sonic has introduced a new lower-calorie cheeseburger as part of its Signature Slingers, which start at under 350 calories each at a $1.99 price…
read nowChick-fil-A ushers in spring with 4th Icedream blend LTO
March 6, 2018
Chick-fil-A is betting on cool and creamy again this spring with a new seasonal offering that blends the brand's vanilla "Icedream" and orange juice into a…
read nowSubway unwraps wraps - 1st core menu add in 2 years
March 2, 2018
Subway is introducing wraps featuring double the meat of an average 6-inch sub, plus veggies, cheese and sauces, after a successful introduction in Maine…
read nowA&W taps into social media users' movie mania for 2nd year
March 1, 2018
A&W Restaurants is having some fun with the Academy Awards again this year following the last year's #AWcademyAwards Sweepstakes. This rendition on the…
read nowYoshinoya US adds seafood dishes
March 1, 2018
Yoshinoya America is making room for premium seafood offerings on its menu, adding three dishes including lobster stew, sweet chili shrimp and grilled tilapia…
read nowDunkin' Donuts digs deeper in breakfast sandwich business
February 27, 2018
Aside from two new spring doughnut offerings, Dunkin' Donuts is increasing its investment in breakfast sandwiches to put some heartiness in its morning meal…
read nowPunchh adds 9 new brands to now reach 20M total customers
February 23, 2018
Cloud-based engagement and loyalty platform Punchh has signed on nine new brands to its Punchh Restaurant Marketing Cloud. Among them are Fazoli's, Norms…
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